Romanian print media advertising reaches EUR 97 mln: Most advertised brands: Orange, Vodafone, Rosia Montana
Wednesday, September 21, 2011
Advertising in printed media reached EUR 97 million in the first half of this year, based on ratecard prices, according to the Romanian Circulation Audit Bureau (BRAT). This includes standard advertising, barters and advertorials. The actual budgets spent on ads in Romanian print media could be much lower, as advertisers usually receive discounts on rate card prices.The biggest spenders on advertising in printed media were Orange, with EUR 3 million, and Vodafone, with EUR 3.4 million ...

