Grupo Bimbo arrives in Romania and expands its global presence to 34 countries
Wednesday, March 15, 2023
Grupo Bimbo, the world’s leading and largest bakery company, announces its arrival in Romania following the acquisition of the Vel Pitar bakery. Founded in 1999, Vel Pitar operates ten bakeries in Romania, employes roughly 1,800 associates, and includes a diversified portfolio with more than 12 recognized brands of breads and other products. The company is ranked number one in freshness in markets in which it competes. Its brands include Vel Pitar, French Toast, ...