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Customer Experience thrives on digital transformation in the new reality

The 2020 edition of the KPMG Customer Experience Excellence Report developed by KPMG and based on a study conducted at the height of the lockdown in 27 countries and regions, including Romania, uncovers a shift in values and behavior, as customers become increasingly vulnerable and less in control than ever before, resulting in a fundamental transformation in how people interact with brands.    This ...

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