VTEX: ecommerce efficiency and channel diversification define Romania’s growth outlook

The Romanian ecommerce market continues to grow at a steady double-digit pace, driven by the expansion of marketplace models and the rapid development of Direct-to-Consumer (D2C) channels. According to ARMO, the local ecommerce sector recorded an estimated 10% annual growth in 2024, reflecting the ongoing transformation of commercial strategies and consumer expectations. In this evolving landscape, VTEX the digital commerce platform for leading B2C and B2B brands and ...

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