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Launch of the "Marque France/ Marca Franta" Campaign in Romania
The international campaign ‘ Marque France/Marca Franta’ will be launched officially in Romania, on Wednesday, 15th November starting at 12:00 at the France headquarters in a press conference which will be open by the Ambassador of France in Romania, Nicolas Warnery.
The conference will be attended by Adriana Record,executive manager of the French Chamber of Commerce, Industry and Agriculture to Romania (CCIFER), Cristian Nevzoreanu, executive manager public business and communication of Dacia Renault, Adrian Sandu, general secretary, member in the Board of ACAROM and Liviu Apolozan, chairman and vice-chairman for strategy of DocPress.
"Marquez les esprits/Make it iconic!" is the slogan of the international campaign announced by French President Emmanuel Macron on 30 October to promote France's attractiveness through a Brand France.
This initiative which mobilizes the entire French diplomatic network shows the country’s strength as industrial and economic dynamism, potential for innovation and cultural and artistic vitality, so that investors and talents from the whole world to fulfill their dreams in France and with the help of France.
To remain in this century as emblematic a country, a cultural landmark and a leading economic player, to continue to attract investors and talent, France needs a Brand France that reflects the diversity of its areas of excellence - both in terms of tradition and innovation.
So, Marque France wants to be an invitation for those who want to dare, to choose France, in other words to bet on courage, innovation, passion for detail and competence, says the press release of the Embassy of France.