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President Klaus Iohannis requires the parliament to re-examine the law which bans publicity for medicine on radio and Tv
President Klaus Iohannis sent back to the parliament, for re-examination, the law which forbids explicit publicity for medicine on radio and TV, as well as the total banning ofpublicity for medicine which is prescription-released. The head of state shows in his request that ‘ the European law established without fail the exhaustive character of the norms (…)as regards the publicity of medicine and, as a result, in this matter the member states cannot adopt norms more restrictive and no norms with a different content’.
We say that in the plenary the Senate approved on 14 December a draft amendment of the law of publicity and the law of audiovisual through which publicity on radio and TV are banned for medicine. The Senate was the decision-making chamber after which the deputies’chamber adopted tacitly, and the law was sent to promulgation to president Klaus Iohannis.
The coming into force of the draft law would be blow for the media, as it would lead to the diminution of the budget for publicity, used at present by the media. According to some estimates, the law would make disappear a big percentage of15-20% of the volume of publicity TV.
In a press release sent on Saturday the Presidential Administration informs that ‘ the president of Romania, Klaus Iohannis sent to the parliament for re-examination of the law for amendment of art.17 of the law no148/2000 regarding the publicity, as well as the law of audiovisual no.504/2002.’