Study: almost three quarters of the Romanian internet users communicate through instant messaging 

Seven out of ten Romanians (71%)internet users communicate daily through the means of instant messaging services, most (82%) being the category of young people between 18 and 30 years old, show the results of the fifth edition of the study’ Digital  Evolution connected consumer Monitor’.

According to the data, the previous study, made two years ago, (November 2017) showed that only five out of ten Romanians internet users used daily the instant messaging services.

The analysis Exact Business Solutions shows the fact that, at present, depending on the genre, over three quarters of the women (77%) use services of instant messaging, against 63% in the case of men.

At national level, Bucharest inhabitants lead in the ranking of instant messaging services, with eight out of ten people. Similarly, in the case of big cities, small and rural ones, the users of instant messaging are almost 70%.

The information was  obtained following the fifth study ‘ Digital Evolution: Connected Consumer Monitor’ made by Exact Business Solutions in November 2019.

The research was made on a sample of 1,072 people, selected from the panel of Exact Business Solutions which contains 50,000 interviewees, the survey being administered online.

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